Strategies for Attracting International Students

February 14, 2020

Share this

Title: Meet the New International Student: Budget-conscious, Job-focused, and Maybe Already in Your Backyard

Date: January 14, 2020

Source: The Chronicle of Higher Education

Author: Karin Fischer

Recent demographic, economic, and political changes, especially in the U.S. relationship with China, has raised the need for educators to rethink strategies for attracting international students. An article from The Chronicle of Higher Education explains these demographic shifts and provides possible approaches for navigating them.

The findings include:

  • Given the risks associated with relying on a single country or region for international students, colleges and universities should actively recruit students from a diverse number of countries. A potential region for recruitment is South Asia as India is already the second-largest origin country for many incoming international students. Another area of focus could be Nigeria, Bangladesh, and Indonesia.
  • Incoming international students are looking for study abroad programs and global experience in addition to a high-quality education.
  • Most international students are hoping to obtain work experience in the U.S. Therefore, specialized programs that boost employability are likely to attract international students.
  • Universities can recruit international students already studying in U.S. high schools or community colleges. This may be a more economical avenue for recruitment than scouting new students overseas.
  • Students can obtain a U.S. degree without physically coming to the U.S. by attending overseas branch campuses such as Duke University (China) and New York University (United Arab Emirates and China).

To read the full article, click here.

—Haelim Chun

If you have any questions or comments about this blog post, please contact us.

Keep Reading

Resources Designed for International Students Could Also Help First-Generation Students

Campus support services for international students and first-generation students are usually separated, based on the assumption that these two groups of students have different needs. But are there benefits to joint programs?

May 8, 2019

Attracting and Retaining International Students at Community Colleges: Creating a 5-Star Experience

Community colleges were never designed for students from outside the United States, nor have they been given much attention. For that reason, if community colleges would like to attract, enroll, and retain these students, they must take deliberate and specific actions to plan and provide a five-star experience.

April 27, 2020
Students studying outside

Four Misconceptions About International Students in the U.S.

Policies and practices that make international students and scholars feel unwelcome are just part of the problem for this population during stressful times. Another is the myths such policies that reinforce a generally unwelcoming climate in this country, write Haelim Chun and Jung Hyun Choi.

August 11, 2020